The NVIDIA GTC conference, held October 26–29 in Washington, D.C., marked an exciting evolution in the event’s reach and impact. As a brand-new location for GTC, the D.C. edition highlighted the soaring demand for deeper understanding of AI technology—and NOOK Event Pods® were there to support that growth in meaningful ways.

Expanding the GTC Footprint

While Deondo has supported GTC San Jose for years by working directly with NVIDIA’s internal team, the rapid expansion of the event’s educational programming has led to increased complexity and scale. To meet this growing demand, NVIDIA has now partnered with a global experiential agency to help orchestrate the many moving parts of the conference.

Streamlined Logistics with Jack Morton

Enter Jack Morton, whose expertise in producing world-class experiences made the transition seamless. Their team coordinated the move-in of ten NOOK Event Pods®—ensuring each one was positioned perfectly to provide attendees with comfortable, semi-private spaces for connection, work, and collaboration.

With Jack Morton’s meticulous attention to detail, the pods were incorporated effortlessly into the event landscape, supporting both the educational sessions and the high-energy networking that define GTC.

Supporting an Expanding AI Community

As GTC continues to evolve and attract new audiences, the need for thoughtful meeting spaces grows with it. The Washington, D.C. event reaffirmed just how valuable the pods are for:

  • Quick meetings between sessions
  • Work breaks during packed programming
  • Private conversations in busy environments
  • Supporting attendee comfort and retention throughout long days

The enthusiastic response to the pods at this new GTC location underscores their versatility—and the increasing recognition of the importance of attendee-focused design at large-scale tech events.

Looking Ahead to GTC San Jose

With the success of GTC Washington, D.C., we’re already looking forward to seeing even more NOOK Event Pods® at GTC San Jose next year. As the conference continues growing its footprint and educational mission, we’re proud to play a part in creating spaces that support learning, connection, and inspiration in the world of AI.