Mandalay Bay Convention Center | Bayside, Las Vegas, NV | March 24–26, 2026

At Shoptalk 2026, consistency once again proved to be the key to success. For the fourth year in a row, the partnership between Freeman and The Deondo Company brought NOOK Event Pods® to one of the retail industry’s most dynamic events.

This ongoing collaboration has become a well-oiled machine. Each year, the Freeman team simply confirms the quantity needed—and the rest falls into place seamlessly. From logistics to execution, the process is smooth, efficient, and reliable.

A major contributor to that success is Freeman’s ability to handle the onsite graphics application using provided templates. The result is a clean, professional look that aligns perfectly with show management’s vision while maintaining consistency across the event space.

For attendees, the impact is immediate. In a fast-paced environment like Shoptalk, the NOOK Event Pods® provide a welcome space to:

  • Hold meetings
  • Catch up on work
  • Take a break between sessions

These quiet, comfortable environments have become an expected and appreciated part of the show floor experience.

For show management, the value is just as clear:

  • A proven, repeatable solution
  • Minimal operational friction
  • High attendee satisfaction

Shoptalk continues to be a great example of what happens when strong partnerships and thoughtful event design come together year after year. A special thank you to our partners at Freeman for continuing to make it all look easy—we’re already looking forward to year five.