The American Dental Association’s SmileCon, held October 22–25 at the Walter E. Washington Convention Center, brought together dental professionals from across the country for learning, discovery, and connection. This year marked the first time SmileCon incorporated NOOK Event Pods®, and the response from attendees made it clear: these pods were a welcome addition to the event experience.
A Smart First-Year Investment
As a new user of NOOK Event Pods®, the SmileCon team secured a small number of pods to enhance the attendee experience with comfortable, semi-private seating areas. For many events, these pods begin as a budget-friendly solution for additional seating, giving planners the chance to introduce them to attendees while evaluating how they might be used in future years.
By debuting the pods with custom SmileCon branding, the event created an excellent foundation for potential sponsorship programs in the coming years. Once attendees and exhibitors see how valuable the pods are, sponsorship opportunities often grow naturally.
Seamless Setup with Freeman
A huge part of the success came from the support of Freeman, the event’s general service contractor. Their efficient labor team quickly placed the mobile meeting pods throughout the venue, ensuring they were ready for use from the moment attendees arrived.
The streamlined setup allowed the portable NOOK Event Pods® to integrate effortlessly into the event layout—offering quiet corners for rest, conversations, and catch-up time during a busy conference schedule.
Enhancing the Attendee Experience
Throughout the event, attendees gravitated toward the pods not only for their comfort but also for the sense of calm they provided amid the bustling environment. Whether used for a quick meeting, a moment of relaxation, or simply a place to regroup, the pods contributed meaningfully to the overall attendee experience.
